Find out when it’s best to share your TikTok videos! We’ll tell you the perfect times for each day of the week and different types of businesses.
If you search on Google for the best time to post on TikTok, it will give you some suggestions based on data. Although that data is based on facts, you still need to post when your followers are most active. It’s because that data only helps when you have a global audience and have a huge number of followers. For smaller accounts, posting when your followers are online works perfectly.
Check: What Are The Pros and Cons of TikTok?
Now that we have clarified the best time to post your top TikTok content as a small creator, let’s break down the best time to post on TikTok in 2023. This is for those who have a good number of followers and want to amplify their reach to a whole new level.
Socialpilot analyzed 700k top TikTok posts from 50k accounts to pick the best time to post on TikTok on each day of the week. The ballpark is that weekdays are better than weekends for posting. If you post before work hours and after work hours, that’s even better. You also want to post more than four times a day to get more people to see and like your videos. Let’s discuss that in detail.
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In short: 6 am, 10 am and 10 pm (EST) on Mondays.
Research has shown that people interact with TikTok videos the most before and after work or school on Mondays. So, on Mondays, you should post around 6 a.m., 10 a.m., and 10 p.m. for maximum engagement. Note that these timings are best if you want to target the regions of the USA, Australia, the Philippines, and Germany.
2 am, 4 am and 9 am (EST) on Tuesdays.
The best time to post on TikTok on Tuesday ranges from 2.a.m., 4 a.m., and 9am if you live in the USA. When it comes to Tuesday, the best time to post on TikTok varies. Australians and Germans can follow the same pattern as the USA but in the Philippines, you need to post around 11:30 a.m., 1:30 p.m., and 6:30 p.m. And Tuesday is also shown to be the best day to post your top Tiktok videos.
7 am, 8 am and 11 pm (EST) on Wednesdays.
If you live in the USA, consider posting on TikTok around 6 a.m., 8 a.m., and 11 a.m. on Wednesdays. Australians can post around 7 a.m., 9 a.m., and 11 a.m., while the Philippines must prefer posting near 4:30 p.m., 5:30 p.m., and 8:30 a.m. Research has shown that people usually start their Wednesdays watching TikTok. That’s why Germans also become active around 7 a.m., 8 a.m., and 11 a.m.
9 am, 12 am and 7 pm (EST) on Thursdays.
Research has shown that people almost everywhere in the world daydreams about weekend on Thursdays. Perhaps that’s why the best time to post your top TikTok videos on Thursdays adds 9 a.m., 12 p.m., and 7 p.m. Germans, Americans, and Australians are active around these hours on TikTok. However, the Philippines are most active around 12 p.m, 6:30 p.m., 9:30 p.m., and 4:30 a.m.
Also Check: The Best Time to Post on Facebook in 2024 (Guaranteed Results)
5 am, 1 pm and 3 pm (EST) on Fridays.
Just like Thursdays, the best time to post on TikTok on Fridays depends on the demographics. For instance, Americans and Australians become active around 5 a.m., 1 p.m., and 3 p.m. If we talk about the Philippines, they use TikTok the most, around 2:30 p.m., 10:30 p.m., and 12:30 a.m. And people in Germany are active near 5 a.m., 1 p.m., and also at 3 p.m. Research has shown that people are less productive on Fridays, and that’s why posting at noon and in the early morning helps you with more engagement.
11 am, 7 pm and 8 pm (EST) on Saturdays.
There are fewer people active in the morning hours on TikTok on Saturdays. They wake up around 11.a.m., according to the research, and that’s why posting near 1 a.m., 7 p.m., and 8 p.m gets you more engagement. Americans and Australians are most active on TikTok on Saturdays around 11 a.m., 7 p.m., and 9 p.m, whereas Philippines and Germans use it the most around 8:30 p.m., 4:30 a.m., and 5:30 a.m.
7 am, 8 am, and 4 pm (EST) on Sundays.
There is a popular term, Sunday Scaries, that refers to the boredom people feel on Sundays. To help themselves with it, they use TikTok on Sundays early in the morning, around 7 a.m., 8 a.m., and 4 p.m. Americans and Australians use TikTok on Sundays around 7 a.m., 8 a.m., and 4 p.m. Germans are also most active on TikTok on Sundays around these hours.
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If you know the best time to post on TikTok, you can get more followers, more views, and more likes. There’s a method to know that in which you look at your profile’s data and try out different times to find the one that works the best for you. Let’s learn that in detail below.
When you switch to a Pro account on TikTok, you get detailed information about your posts. All you go to do is go to Manage my account and then switch to a Pro Account. It will ask you the kind of stuff you want to post. You can choose from the list it shows. Then go over to the Analytics section in your settings.
There you will see three tabs: Overview, Content, and Followers. From there you simply click on followers and check their demographics and engagement patterns. It will show you the time they were active the most and interacted with your TikTok videos. You can use that information to schedule your content for maximum reach and impact.
Decide who are the people you want to reach through your top Tiktok videos and also when they usually come online. You can do that by following the former step. After that all you gotta do is share your posts when they go online and boom! You will get more people to see and like what you share.
It’s cherry on the top if you know your target audience lives. When you have a diverse TikTok audience, it’s not always like you get all the traffic from the same demographics. People will watch your content from all over the world. Looking at data using a Pro account helps you decide on the best times to share your different videos targeting different audiences. As a result, your posts reach more people in different time zones, and get seen by a larger audience.
Knowing the best time to post on TikTok is important. However, note that it is not set in stone. If the analytics tell you that most people go online around 6 p.m., you can go posting it somewhere around 6: 15, 6:30 to get noticed more when most people are scrolling through TikTok.
Identify patterns in your followers’ behavior and determine the best times to publish content for enhanced interaction. While TikTok’s Analytics feature gives valuable data, it can be tricky to manage time zones. TikTok shows analytics in Coordinated Universal Time (UTC), so you need to convert it to your audience’s time zone before posting. Hopper HQ’s planner can help with this by making it easier to schedule content for peak engagement times on different channels. By using analytics and scheduling tools, you can improve your TikTok strategy and connect with your audience when they’re most active, leading to more interaction and reach.
To optimize the strategy of your TikTok posts and capitalize on your best-performing content, leveraging analytics is key. By accessing TikTok’s desktop version and navigating to your profile analytics, you can find out things like how many people like and comment on your videos, and how long they watch them. This helps you figure out when to post and what kind of videos your followers like the most.
Use TikTok’s “Content” tab in analytics to get detailed insights on how your posts have performed in the past week. You’ll see metrics like likes, comments, shares, reach, and watch time, which can help you understand how effective your content is. You can also learn where your traffic is coming from and the geographic reach of your audience. Track when you post stuff on TikTok to see when people like it the most. If lots of people like your posts on Tuesdays and Thursdays at 9 am, then try to post at those times more often.
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TikTok recommends posting three times a day to maximize audience engagement, especially during peak active hours. Tailoring your posting schedule to your audience’s time zones can further enhance reach. Avoid posting during inactive periods, such as working hours or late nights. Utilizing social media scheduling tools like Hopper HQ can streamline the process, offering features like auto posting and analytics to optimize posting times and cross-platform sharing.
TikTok is getting really popular. Lots of brands are joining to do well. It’s your chance to use TikTok to get people interested in your stuff. But just posting isn’t enough. You need to make sure your videos are really good. We can help you figure out the best times to post on TikTok and reach the people you want. You have to keep checking when to post as more people start to like your videos. We suggest using SocialPilot to plan when to share your top TikTok videos. Also, check out our articles about the best times to post on Instagram and Facebook.
Hi, I'm Aaqil Abdul Rehman, one of the key individuals behind the success of First Growth Agency. With a spirited blend of marketing savvy and a dash of technical genius, I've dedicated myself to catapulting brands into the spotlight where they belong.
- Aaqil
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