Email Marketing Case Study
Emaar Atmosphere for FGA
Challenges
When Emaar Atmosphere approached us, they wanted to reach more people especially demographics that check their emails daily.
Our email marketing team faced those challenges:
- Effectively reach new target markets and make them aware of Emaar’s presence
- Communicate with existing customers in a more personalized and direct way
- Boost ROI by using a cost-effective marketing strategy
- Keep customers informed about client’s latest offers and discounts
Our Strategy
We created a wholesome result-oriented email marketing strategy using the latest trends and techniques. The main facets of our strategy were ensuring opt-in confirmation, mobile-friendliness, content calendar development and implementation and email list management.
Execution
Our email marketers used personable, value-driven, shareable content, and social share buttons in all emails, and used email deliverability tests before sending them. Our focused objectives and monthly email list audits helped us keep campaigns relevant and better manage clients’ email lists.
Results The clients witnessed a substantial rise in their email open rates, clickthrough rates, deliverability rates and conversion rates. They also saw a significant decline in their bounce rates and unsubscribe rates. Want to replicate the same results for your business? Let's have a chat, our team will be happy to help you!
